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Liquor store License Requirements in Aurora, CO

Last reviewed: July 2026

Quick Answer

You need a Colorado Retail Liquor License issued by the Alcohol and Tobacco Enforcement Division (ATED), plus an Aurora City Liquor License from the City of Aurora Community Development Department. The state license costs $1,500-$3,000 annually, while the local Aurora license costs $400-$800 annually. Processing takes 60-90 days total including background checks, premises inspection, and neighborhood notice requirements.

Key Facts

  • Aurora liquor stores need Colorado Retail Liquor License from Alcohol and Tobacco Enforcement Division.
  • Local Aurora approval requires city license and zoning clearance before state application.
  • Retail liquor license costs $1,500-$3,000 first year plus local fees of $400-$800.
  • Colorado requires applicant background check, premises inspection, and public notice period.
  • Operating without license results in fines up to $5,000 and 90 days jail time.

State Licence Requirements

Licence name

Colorado Retail Liquor License

Issued by

Colorado Alcohol and Tobacco Enforcement Division (ATED), Department of Revenue

Cost

$1,500-$3,000

Processing time

60-90 days total (Aurora 30-45 days + state 30-45 days)

How to apply

First, obtain Aurora City approval before applying to the state. Complete the Aurora City Liquor License application through the City of Aurora Community Development Department and obtain written approval confirming zoning compliance and neighborhood notice requirements have been met—this step is mandatory and takes 30-45 days.

Next, complete the Colorado Application for Retail Liquor License (Form 17-7-201) available on the Colorado Department of Revenue website (https://tax.colorado.gov/alcohol-tobacco-enforcement). Submit the form with the following required documents: proof of legal right to occupy the premises (lease, deed, or property owner authorization), floor plan showing retail sales area, Colorado Retail Liquor License Rules compliance documentation, and proof you have posted a notice in the Denver Post or local Aurora newspaper announcing your intent to apply.

You must pay the non-refundable state application fee of $100-$150 and the proposed annual license fee of $1,500-$3,000 (fee is based on location and previous history). The Division will conduct a background check including criminal history, local law enforcement clearance, and verification you are at least 21 years old. An ATED investigator will inspect your premises to ensure compliance with Colorado Retail Liquor License Rules (storage, display, security measures). Processing takes 30-45 days after submission. Once approved, your license is valid for one year from issuance. Authority: Colorado Revised Statutes § 12-47-401 through § 12-47-415.

Federal Requirements

Federal oversight of liquor stores falls primarily under the Alcohol and Tobacco Tax and Trade Bureau (TTB) jurisdiction, though retail stores do not require a federal permit—only producers and wholesalers do. However, you must comply with the Federal Alcohol Administration Act (27 U.S.C. § 201 et seq.) by ensuring all products sold meet federal labeling and advertising standards. You must obtain a federal EIN (Employer Identification Number) from the Internal Revenue Service under 26 U.S.C. § 6109, even if you have no employees, because alcohol sales are federally tracked.

You must comply with the Americans with Disabilities Act (42 U.S.C. § 12101 et seq.) by ensuring your store layout, checkout areas, and entrances meet accessibility requirements for customers with disabilities. Age verification compliance is critical: you must refuse sales to anyone under 21 and verify ID using acceptable forms (driver's license, passport, military ID). The FSMA (Food Safety Modernization Act) does not apply to liquor, but if you sell any food items (snacks, mixers), those sections must comply with FDA regulations.

You must maintain federal tax compliance and file quarterly excise tax reports if required by TTB. All employees must be legally authorized to work in the US and you must maintain I-9 employment verification forms as required by the Department of Homeland Security under 8 U.S.C. § 1324a. Health and safety compliance includes proper storage of alcohol (temperature and security) and keeping products away from direct sunlight. No specific federal food service permit is required for retail liquor sales.

Local & County Requirements

Aurora requires multiple local approvals before you can operate a liquor store. First, you must obtain an Aurora City Liquor License through the Community Development Department's licensing division. The city requires proof of zoning compliance—liquor stores are permitted in commercial and mixed-use zones but prohibited within 600 feet of schools, parks, and youth facilities under Aurora City Code § 137-5.2. You must submit a neighborhood notice affidavit showing you have notified residents within 300 feet of your proposed location at least 10 days before your city application; objections from neighbors trigger a public hearing before approval.

You must also obtain a City of Aurora Business License from the Finance Department (separate from the liquor license) costing $200-$300 annually. A building occupancy permit and certificate of occupancy are required, confirming the space meets fire code and building safety standards. The Aurora Fire Department must inspect the premises to verify emergency exits, fire extinguishers, and proper egress—this inspection is mandatory before operation.

Zoning requirements vary by Aurora district but generally restrict liquor stores from certain residential areas and require minimum distances from schools, daycare centers, and public recreation areas. You must post signage indicating the license holder's name and license number inside the store. Local health and sanitation compliance is required even though liquor is not a food product—your storage area must maintain proper temperature control and security. Some Aurora neighborhoods have additional restrictions; contact the Community Development Department at (720) 913-1311 to verify your specific location's requirements.

Total Cost Breakdown

Your first-year cost to legally open a liquor store in Aurora includes multiple required fees and permits. The Colorado Retail Liquor License costs $1,500-$3,000 annually (this is your largest expense); the state application fee is $100-$150, non-refundable. The Aurora City Liquor License costs $400-$800 annually (application processing takes 30-45 days). The Aurora City Business License costs $200-$300 annually.

Building permits and inspections required by Aurora Fire Department cost $300-$600 for certificate of occupancy and fire inspection clearance. A legal review to ensure compliance with zoning setbacks (schools, parks) costs $500-$1,200 if you hire an attorney (highly recommended). You will need general liability insurance minimum $300,000-$500,000 coverage costing $150-$300 monthly or $1,800-$3,600 annually. Dram Shop liability insurance (specifically covers alcohol-related incidents) costs an additional $100-$250 monthly or $1,200-$3,000 annually.

Initial inventory costs are separate but expect $5,000-$15,000 for a basic product mix. Security system installation (required in many cases) costs $1,500-$3,000. Signage and store setup (age verification posters, license posting, ID scanner) cost $300-$800. Total regulatory and compliance first-year cost ranges from $8,400-$15,950 before inventory. In subsequent years, annual costs are approximately $4,500-$9,000 (license renewals, insurance, and compliance). Budget an additional $2,000-$5,000 for an attorney to guide the application process.

Licence Renewal

Your Colorado Retail Liquor License renews annually on the anniversary of issuance. The renewal deadline is strictly enforced; you must submit your renewal application and fee at least 30 days before expiration to avoid a late renewal penalty. The annual renewal fee is $1,500-$3,000 (same as initial license cost, though exact amount depends on location classification). Renewal can be completed online through the Colorado Department of Revenue portal (https://tax.colorado.gov/alcohol-tobacco-enforcement) or by mail; the online process is faster and recommended.

You must submit proof of continued legal right to occupy the premises (updated lease or property documentation) and confirm continued compliance with all Colorado Retail Liquor License Rules. No continuing education is required for retail liquor store owners in Colorado, though you are responsible for training all employees on age verification and compliance. Your local Aurora City Liquor License must also be renewed annually, typically 30 days before expiration, through the Community Development Department. Late renewal results in a late fee of $200-$500 and temporary suspension of your ability to legally sell alcohol until renewal is completed. If your license lapses more than 90 days, you must reapply as a new applicant, requiring full background checks and neighborhood notification again. Online renewal processing takes 5-10 business days; mail renewal takes 15-20 days.

Penalties for Operating Without a Licence

Operating a liquor store without a valid Colorado Retail Liquor License is a violation under Colorado Revised Statutes § 12-47-424, which establishes criminal and civil penalties. First offense for selling alcohol without a license is a Class 2 misdemeanor punishable by a fine of $2,500-$5,000 and imprisonment for 3-12 months. Second and subsequent offenses within five years are Class 1 misdemeanors with fines of $5,000-$10,000 and 6-18 months incarceration.

Selling alcohol without a license to customers under 21 constitutes a more serious felony charge (Class 4 Felony under § 12-47-405) with minimum fines of $5,000-$15,000 and 2-6 years imprisonment. The state alcohol authority (ATED) can immediately issue a cease-and-desist order forcing closure of the unlicensed location; violation of the cease-and-desist order results in additional criminal charges. ATED discovers unlicensed operations through complaints from competitors, law enforcement raids, purchase operations by undercover agents, and local police reports during routine business checks.

Unlicensed operation also carries severe business consequences: your business is ineligible for commercial insurance (any alcohol liability insurance policy is void if the business operates unlicensed), and you face civil liability if anyone is harmed from alcohol you sold. Local Aurora penalties include additional municipal fines of $1,000-$3,000 and permanent revocation of your Aurora City Business License. Bank accounts and assets can be frozen during investigation, and you may face federal tax evasion charges for unreported sales. Landlords can be held liable if they knowingly rent to an unlicensed liquor seller, which incentivizes rapid enforcement.

Explore liquor store insurance, point-of-sale compliance systems, and business formation services designed for Colorado retailers.

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Frequently Asked Questions

How long does it take to open a liquor store in Aurora from start to finish?

The complete process typically takes 60-90 days minimum, but can extend to 120 days if there are neighborhood objections to your application. First, you obtain Aurora City Liquor License approval (30-45 days), which requires submitting neighborhood notice at least 10 days before your application. The city holds the application for public comment for 10-20 days; if no objections are filed, the city issues preliminary approval. Once you have Aurora City written approval, you then submit your Colorado state application to ATED (30-45 days for state processing). This includes a criminal background check and premises inspection. You cannot legally sell alcohol until both the Aurora City and Colorado state licenses are in hand. Delays occur if you fail the fire inspection, if neighbors object requiring a hearing, or if the background check reveals issues. Start the process 4-5 months before your planned opening to allow adequate time for each stage.

What is Aurora's 600-foot school distance rule and how do I verify my location complies?

Aurora City Code § 137-5.2 prohibits liquor stores from operating within 600 feet (measured as straight-line distance) of any school, park, youth recreation facility, daycare center, or library. This rule is strictly enforced and is a hard disqualifier—if your proposed location is within 600 feet of any protected facility, the city will deny your application regardless of other qualifications. To verify your location complies, use the City of Aurora interactive mapping tool (https://aurora.org/mapping) which shows all schools and parks, or contact the Community Development Department at (720) 913-1311 and provide your exact street address. They will measure the distance and provide written confirmation of compliance before you spend money on zoning applications. If you are borderline (550-610 feet), request a formal distance calculation in writing, as some measurements may include property boundaries versus building entrances. Do not sign a lease until distance compliance is confirmed in writing by the city.

Can I transfer a liquor license from another Colorado city to Aurora, or do I need to start fresh?

Colorado Retail Liquor Licenses are not transferable between locations or cities. If you own a liquor store license in Denver, Boulder, or another Colorado city, it does not carry over to Aurora. You must apply for a new Colorado Retail Liquor License as if you have never held one before. However, if you personally owned and successfully operated a liquor store in Colorado for at least 2 years without violations, you may be able to use that history to demonstrate good character and experience in your Aurora application—this can speed approval but does not waive any requirements. Applicants with prior liquor retail experience in Colorado often receive faster background clearance (20-30 days instead of 45 days). If you are moving from another state (California, Texas, etc.), your out-of-state license provides zero benefit; Colorado treats you as a first-time applicant and requires a full background check, neighborhood notice, and premises inspection. You must meet Aurora's zoning requirements regardless of your history elsewhere.

What happens if I open a liquor store without getting the licenses first?

Operating without a Colorado Retail Liquor License and Aurora City Liquor License is a serious criminal offense. You face immediate closure via cease-and-desist order, criminal charges (Class 2 Misdemeanor for first offense: $2,500-$5,000 fine and 3-12 months jail), potential felony charges if you sell to minors, and permanent disqualification from ever obtaining a liquor license in Colorado. Your business bank accounts can be frozen during investigation, you lose any business insurance coverage (insurance companies void policies for unlicensed operation), and you face personal civil liability if anyone is harmed from alcohol you sold. The state Alcohol and Tobacco Enforcement Division (ATED) actively conducts undercover purchase operations and receives tips from competitors. Local law enforcement will shut you down immediately upon discovering unlicensed sales. You will owe back taxes and penalties to the state, and bankruptcy protection does not eliminate alcohol licensing violations. Do not attempt to operate without proper licenses; the penalties far exceed the cost and time to obtain them legally.

Does Aurora require employee age verification training and what are the consequences if my staff sells to minors?

Yes, Aurora and Colorado require documented age verification training for all employees who handle alcohol sales. While Colorado law does not mandate a specific certification program (unlike some states), you must maintain written records proving all employees have received instruction on checking valid ID, recognizing fake IDs, understanding the 21-year age limit, and consequences of illegal sales. You should use Colorado's official age verification guidelines or hire a service like ServSafe Alcohol to train staff; documentation must be kept on file for at least one year. If your employee sells alcohol to anyone under 21, you and the employee both face serious penalties: the employee receives a Class 3 misdemeanor (300-500 hours community service and up to $750 fine), and you as the business owner face a Class 2 misdemeanor ($2,500-$5,000 fine, 3-12 months jail). Your liquor license can be suspended for 30-90 days on the first violation and permanently revoked on a second violation within two years. You are strictly liable—you cannot defend yourself by saying the employee violated your policy; as the license holder, you are responsible for all alcohol sales at your location. Keep detailed staff ID verification logs and run monthly compliance audits of your store.

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Sources & References

  • Colorado Revised Statutes § 12-47-401Defines retail liquor store license requirements and eligibility
  • Colorado Revised Statutes § 12-47-411Specifies application procedures and approval process
  • Colorado Revised Statutes § 12-47-424Establishes penalties for unlicensed operation
  • Aurora City Code § 137-1 et seq.Aurora municipal licensing and zoning requirements for liquor retailers

Licence requirements change. Verify current requirements with the issuing agency before applying.

Editorial standards: This guide is reviewed against primary government sources and cites 4 statutes. Last reviewed July 2026. Scheduled for re-verification by July 2027.

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